In today’s evolving landscape of sports journalism, it’s crucial that coverage of women’s sports is equitable, inclusive and respectful.
Proper coverage of women’s sports ensures visibility and recognition, contributing to gender justice in media representation, inspiring young girls, and promoting greater participation in sports. It also helps combat stereotypes and biases, fostering a fair and balanced view of women’s abilities and achievements. Increased media attention can lead to better funding, sponsorship, and resources for women’s athletics, facilitating their growth and development. Quality reporting can shift public perception and foster a more inclusive culture.
That’s why we worked with the Inclusion Playbook to create this new Women’s Sports Media Guide. View the interactive guide here.